{"product_id":"elzhi-elmatic-vinyl-4704","title":"Elmatic (Vinyl)","description":"\u003ctable style=\"border-collapse:collapse; width:1381pt; border:none\" width=\"1841\"\u003e\r\n\t\u003ccolgroup\u003e\r\n\t\t\u003ccol style=\"width:1381pt\" width=\"1841\"\u003e\r\n\t\u003c\/colgroup\u003e\r\n\t\u003ctbody\u003e\r\n\t\t\u003ctr height=\"18\" style=\"height:13.2pt\"\u003e\r\n\t\t\t\u003ctd class=\"xl65\" height=\"18\" style=\"border:none; height:13.2pt; width:1381pt; padding-top:1px; padding-right:1px; padding-left:1px; vertical-align:bottom; white-space:nowrap\" width=\"1841\"\u003e\u003cspan style=\"font-size:10pt\"\u003e\u003cspan style=\"color:black\"\u003e\u003cspan style=\"font-family:Arial,sans-serif\"\u003e\u003cspan style=\"font-weight:400\"\u003e\u003cspan style=\"font-style:normal\"\u003e\u003cspan style=\"text-decoration:none\"\u003eBetween paying his dues at Hip-Hop Shop, building a buzz from his Out of Focus EP, and enjoying more visible success after joining the\u003cbr\u003e\r\n\t\t\trenowned group Slum Village, Elzhi always had a one-of-a-kind penchant for lyrical wizardry. With multilayered rhyme schemes, uncanny\u003cbr\u003e\r\n\t\t\tmetaphors, and inventive concepts, he persistently had a case as the most gifted rapper in his city — even when Eminem dominated the\u003cbr\u003e\r\n\t\t\tcharts.\u003cbr\u003e\r\n\t\t\tBut even some of his most dedicated fans knew that he hadn’t crafted a legacy-defining album yet. Such records often come from pain, and in\u003cbr\u003e\r\n\t\t\t2009, that’s exactly what he dealt with: his Slum Village groupmate Baatin suddenly died in July, longtime manager and Detroit rap impresario\u003cbr\u003e\r\n\t\t\tHexMurda suffered a nearly fatal stroke two months later, and he went through a messy public breakup with SV the following year.\u003cbr\u003e\r\n\t\t\tIn 2011, Elzhi fearlessly took on the biggest challenge of his career: remaking Nas’ GOATed debut album Illmatic in his own name. He\u003cbr\u003e\r\n\t\t\tenlisted four-piece band Will Sessions to put a live, vibrant spin to sounds originally crafted by producers like DJ Premier, Pete Rock, and Large\u003cbr\u003e\r\n\t\t\tProfessor, and demonstrated lyrical wisdom about when to maintain the original spirit of a song and when to switch things up. He conjures images of the blocks he grew up on\u003cbr\u003e\r\n\t\t\twith “Detroit State of Mind,” recounts a romance with a woman who had a traumatic childhood on “One Love,” and uses “Memory Lane” to take a nostalgic cruise through childhood connections\u003cbr\u003e\r\n\t\t\tbefore the pain from such reflections is too much to bear. The technical proficiency was potent as always, but emotiveness made Elmatic blossom: the wistfulness of his mother’s flowing hair before chemotherapy took it from her, falling in love with a woman he met\u003cbr\u003e\r\n\t\t\tin the mall, the palpable pride in the peaks and valleys of his city. It was a detailed, refined version of the introspection displayed on Out\u003cbr\u003e\r\n\t\t\tof Focus. Elmatic proved that Elzhi didn’t just have prodigious talent — he had a city to represent, and he had a story to tell. — William E.\u003cbr\u003e\r\n\t\t\tKetchum III\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/td\u003e\r\n\t\t\u003c\/tr\u003e\r\n\t\u003c\/tbody\u003e\r\n\u003c\/table\u003e\r\n\u003cul\u003e\n\u003cli\u003eReleased: 01\/31\/2025\u003c\/li\u003e\n\u003cli\u003eFormat: Vinyl\u003c\/li\u003e\n\u003cli\u003eLabel: Coalmine Records\u003c\/li\u003e\n\u003cli\u003eGenre: Rap \u0026amp; Hip-Hop\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"eLZhi","offers":[{"title":"Default Title","offer_id":42192962322513,"sku":"TPVAZD-41FV-00","price":24.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0620\/5023\/8545\/files\/elmatic_QLp2S.jpg?v=1762514648","url":"https:\/\/apocalypsevinyl.com\/products\/elzhi-elmatic-vinyl-4704","provider":"Apocalypse Vinyl","version":"1.0","type":"link"}